Yep, that stands for Pretty Dam Quick! BSB Culmine Firm & Glow has hit some great areas in their serum; firms, clarifies, brightens, and revitalizes skin with stabilized antioxidant vitamin C, super-hydrating saccharide isomerate, sphingolipids, and clinical-grade peptides palmitoyl oligopeptide and palmitoyl tetrapeptide-7 to help smooth out the look of facial lines. Swiss garden cress-derived phytonutrient and powerful antioxidant SulforaWhite Complex inhibits melanin formation to visibly brighten and lighten. Natural anti-agers including grape stem cell extract, pomegranate extract, olive oil-based squalane, and grapefruit peel help to stimulate skin’s natural rejuvenation processes and cell turnover rate to deliver radiant results without irritation. Light-reflecting particles add a subtle glow. Click to BSB PDQ!